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Is Zipcar Planning to Move Into the Mobile Deals Biz? | CMO ...
Jul 18, 2012 . Zipcar CMO Rob Weisberg says "data is the business," offers hypothetical of how promotions could work.
Zipcar: Strengths, Weaknesses, Opportunities, Threats (ZIP)
Feb 29, 2012 . The Motley Fool - A SWOT analysis of Zipcar should shed light on its prospects.